Gousto, a vibrant and dynamic e-commerce startup, is dedicated to simplifying the process of cooking convenient and nourishing meals at home through the provision of pre-measured, high-quality ingredients. Within this innovative company, my primary focus revolved around the development of Gousto's brand identity, which encompassed the creation of a fresh logo, compelling iconography, and meticulously designed packaging for the products. Additionally, I played a pivotal role in crafting impactful marketing collateral. In recent months, I have also taken part in the exciting endeavor of redesigning select web pages, ensuring an enhanced user experience on the Gousto website.
